Benefits of Franchising vs. Starting a Business From Scratch

The decision to become an entrepreneur is never an easy one but with it comes the freedom to be your own boss and make your own decisions. The question is: do you start your own business, or do you turn to a franchise? At Snapology, we believe in helping aspiring business owners accomplish their goals and fulfill their dreams in a rewarding and impactful way. Check out why we think owning a franchise is the way to go with business ownership:

Brand Awareness

You know Chick-Fil-A, you know Planet Fitness, you know 7-Eleven. Why? They’re franchises that have put in the investment to create a quality offering and brand awareness for their company, that’s why. Buying a franchise takes out the heavy lifting and creates a uniform understanding of what the business is about, taking out the guesswork and letting you focus on the fun parts. Snapology has worked hard to create a name for ourselves and make sure that you have all the tools you need to keep your community fully informed of what we’re about. We’ve established the Snapology name in the franchise industry as the #1 Children’s Enrichment Program ranked consecutively by Entrepreneur magazine.


The tools needed to start a business can seem daunting. Do you have real estate experience to help you pick a site to run your business? What about financing? How are your accounting skills? Oh yeah, what about marketing? HR? IT? Franchising takes away the need to wear alllllllllll the hats. You can focus on the areas that you want to focus on when running a business. With Snapology, we make sure you have the resources, training, and support you need to make smart, well-informed business decisions that make sense for you and your business. Joining a franchise also opens the door to a unified group of fellow franchisees that share your same goals, passions, and mission.

Quicker ROI

When you opt for a well-established franchise like Snapology, you get to take the reins of a turn-key business. This means that the research, the building, the technology, the training, the marketing, the advertising, and more are already done and gets you to market quicker, getting you closer to achieving your goals much faster than with traditional business ownership.

Proven Business Model

For many franchises like Snapology, the business model is tried and true. You don’t have to worry about winging it or hoping for the best. Those business decisions that maybe you’re not quite sure about can be made a lot easier when you realize that many other successful locations probably faced the same issues. And because they follow a matching business model, they proceeded successfully.

Higher Success Rate

Compared to starting a business from scratch, opting for the franchise route provides a much lower rate of risk involved. Starting a business can be stressful with a lot of decisions requiring research, careful planning, and even some sacrifice. With a franchise like Snapology, many of those stressors have been carefully thought out and considered for you with training, support, and guidance ready to go.

We’re here to answer any questions you may have about business ownership and walk you through the many benefits of owning a franchise. Contact us today!